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Digital Post-it Notes
Some scribblings on the good, the bad and the ugly of eCommerce and digital CX.
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UPDATE: Conversion.com Roundtable in Edinburgh
UPDATE: Conversion.com Roundtable in Edinburgh
Tommi Kerr
Jul 7
UPDATE: Future of Personalisation in FS Mastercard Keynote (London)
UPDATE: Future of Personalisation in FS Mastercard Keynote (London)
Tommi Kerr
Jul 7
UPDATE: Candyspace CRO report input
UPDATE: Candyspace CRO report input
Tommi Kerr
Oct 16, 2023
UPDATE: Contentsquare FS Client Club Panel
UPDATE: Contentsquare FS Client Club Panel
I was delighted to sit on the panel at Contentsquare’s FS client club meet in Edinburgh in May.
Tommi Kerr
Sep 28, 2023
UPDATE: Keynote speech at ‘The Future of Personalisation in FS’
UPDATE: Keynote speech at ‘The Future of Personalisation in FS’
Tommi Kerr
Sep 24, 2023
UPDATE: 2022 Contentsquare CX Awards – Bronze winner!
UPDATE: 2022 Contentsquare CX Awards – Bronze winner!
I was delighted to see my NatWest Retail CRO team recognised with a bronze medal for ‘Best Digital Team’ category. This is testament to the…
Tommi Kerr
Dec 1, 2022
📽️ VIDEO: Tips to build a conversion culture
📽️ VIDEO: Tips to build a conversion culture
I recently spoke at a Contentsquare industry event known as ‘CX Club’, where I talked about the practical ways you can build a conversion…
Tommi Kerr
Nov 29, 2022
Email-mageddon: how to drive customers away
Email-mageddon: how to drive customers away
It’s been a while since I’ve had a good old moan about an online experience. Way too long. In fact, I’ve come to realise that this process…
Tommi Kerr
Aug 25, 2019
Act Now! Email Insights from The Festival of Marketing
Act Now! Email Insights from The Festival of Marketing
Last week I received an email, out of the blue, from a company I bought a pair of shorts from back in the summer of 2014. They were keen…
Tommi Kerr
Oct 19, 2018
Let’s talk about display ads.
Let’s talk about display ads.
Imagine you’re on public transport right now. Perhaps you genuinely are. Now take a minute to yourself. Depart from your exorbitantly…
Tommi Kerr
Jun 7, 2018
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