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Crafting Customer Personas: A Step-by-Step Guide for Targeted Marketing

Crafting Customer Personas: A Step-by-Step Guide for Targeted Marketing

Go to the profile of Laura Tate
Laura Tate
Safeguarding Your Intellectual Property and Creative Assets

Safeguarding Your Intellectual Property and Creative Assets

Go to the profile of Laura Tate
Laura Tate
How to Boost Your Online Presence with Google Business

How to Boost Your Online Presence with Google Business

Go to the profile of Laura Tate
Laura Tate
The Bootstrap Digital Marketing Podcast: Setting SMART Goals

The Bootstrap Digital Marketing Podcast: Setting SMART Goals

The Bootstrap Digital Marketing podcast gives easy-to-implement tips and advice on digital marketing. These monthly sessions cover…
Go to the profile of Laura Tate
Laura Tate
Why Press Releases are Important for Technology Startups (Podcast)

Why Press Releases are Important for Technology Startups (Podcast)

Welcome to the Bootstrap Digital Marketing Podcast. Listen to our newest episode below or read the blog post.
Go to the profile of Laura Tate
Laura Tate
Why Blogging is Essential for Startups, and the Top Three Blogging Platforms

Why Blogging is Essential for Startups, and the Top Three Blogging ...

I have utilized blogging and social media, email, and other online marketing tools to grow brand awareness for my and my clients’…
Go to the profile of Laura Tate
Laura Tate
7 Steps to Create Drip Email Marketing Campaigns That Convert

7 Steps to Create Drip Email Marketing Campaigns That Convert

There are a host of factors that go into creating successful drip email marketing campaigns. This post and video shows you how to do it.
Go to the profile of Laura Tate
Laura Tate
How to Create an Email Marketing Funnel to Land and Convert Leads

How to Create an Email Marketing Funnel to Land and Convert Leads

Email remains an essential component of any successful digital marketing strategy. And, as with all marketing efforts, it is necessary to…
Go to the profile of Laura Tate
Laura Tate
5 Critical Ways to Adjust Your Messaging Strategy During the COVID-19 Crisis

5 Critical Ways to Adjust Your Messaging Strategy During the COVID-...

Creating a messaging strategy during normal times is stressful enough. During this period of upheaval with the COVID-19 crisis, it is…
Go to the profile of Laura Tate
Laura Tate
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