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413: The Strat Comm Review
News, views, and reviews about the evolution of strategic communication
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[SOCIAL MEDIA]: How The Food Network Utilizes Snapchat
[SOCIAL MEDIA]: How The Food Network Utilizes Snapchat
Snapchat was launched in September 2011 and over the past few years, it has become a popular social media platform in which people can…
Megan Ouhl
Sep 16, 2016
[CRISIS COMM]: How Hillary Clinton attempts to manage her pneumonia crisis
[CRISIS COMM]: How Hillary Clinton attempts to manage her pneumonia crisis
It was released on Sunday, November 12, that Hillary Clinton has pneumonia. This was one day after Clinton appeared unsteady as she was…
Katie Larson
Sep 15, 2016
[CRISIS COMM] How EpiPen shot itself in the foot
[CRISIS COMM] How EpiPen shot itself in the foot
Experts say an apology and price pushback is in order, while the company that sells the EpiPen keeps looking for excuses to justify why a…
Masha Podokshik
Sep 9, 2016
[CONTENT MARKETING]: How Whole Foods provides value to consumers
[CONTENT MARKETING]: How Whole Foods provides value to consumers
One of the recognized leaders in content marketing is Whole Foods, who uses its blog, The Whole Story, to provide tips on how to eat…
Tina Haberberger
Sep 8, 2016
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