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Durable Digital
We are strategists, architects, artists and engineers who design and build cross-channel marketing solutions that are a pleasure to use. Learn more at durabledigital.com.
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Most philanthropy websites miss these five opportunities
Most philanthropy websites miss these five opportunities
Doing social good starts with good communication, particularly on the web. Here are five ways philanthropies can communicate more…
Peter Gassiraro
Nov 14, 2023
Embrace the matrix: 3 unexpected ways a RACI can bring clarity and speed to your work
Embrace the matrix: 3 unexpected ways a RACI can bring clarity and speed to your work
From staff onboarding to proposals and process documentation, the RACI matrix isn’t just for project managers.
Peter Gassiraro
Jun 8, 2023
How to successfully manage a web content migration project
How to successfully manage a web content migration project
Content migration — moving existing web content to a new website, as well as creating and entering new content — can be one of the most…
Peter Gassiraro
Oct 31, 2019
Some questions to ask for context marketing success
Some questions to ask for context marketing success
Successful context marketing isn’t driven by technology alone — organizations also need to be strategically and operationally ready.
Peter Gassiraro
May 20, 2019
A survival guide for managing enterprise taxonomies on the web
A survival guide for managing enterprise taxonomies on the web
Using a common set of taxonomies on your website, regardless of where the content originates, is essential for users to find what they…
Shane Marsden
May 17, 2019
Put people at the heart of technical change
Put people at the heart of technical change
To reduce the risks of launching new technology, your team needs to be ready for new ways of working. Prepare to manage the change with…
Peter Gassiraro
May 17, 2019
The double-edged sword of accessibility tools
The double-edged sword of accessibility tools
Automated accessibility tools are great, but they can subtly influence your team’s process and expectations in unexpected ways.
Angela Wolak
May 14, 2019
Introducing Agile to a waterfall culture: five strategies to get buy-in.
Introducing Agile to a waterfall culture: five strategies to get buy-in.
Building trust and overcoming organizational inertia are fundamental to adopting Agile practices.
Peter Gassiraro
May 13, 2019
The role of brand attributes in web design
The role of brand attributes in web design
The parallel universes of brand and digital strategy
Peter Gassiraro
May 13, 2019
New website, new process
New website, new process
A new content management system brings new features and flexibility — and places new demands on your digital team. Learn what to expect…
Angela Wolak
May 6, 2019
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