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EmergenceCap
EmergenceCap
Thoughts from founders, investors & entrepreneurs on changing the way the world works.
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Building an Enterprise-Ready Product

Solving the “User vs. Chooser” Dilemma

By Yazan El-Baba, Senior Associate, Emergence Capital

Last month, Salesforce officially closed on its record-breaking $27B acquisition of Slack. This…

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Joining Forces with Total Expert to Power the Future of Marketing in Financial Services

By Joseph Floyd, General Partner, Emergence

We’re proud to announce our investment in Total Expert. Total Expert has created the first fully-integrated…

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G2 Crowd Joins the Emergence Family

By Jason Green, Founding General Partner, Emergence

We are excited to announce that Emergence has invested in G2 Crowd’s Series C Financing. We are delighted to be backing a proven team that we have had the pleasure of working with in the…

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AI’s Latest Victim: The Per-Seat Pricing Model

Why per seat pricing needs to die in the Age of AI

By Jake Saper, Partner at Emergence

Pricing is the most important, most under-discussed element of the software industry. In the past, tech…

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