Behavioral Economics

Why we are not wired to invest

The amygdala — frantically processing mortal danger and financial losses.

Less is more. Why In-N-Out works

“I’ll have a DOUBLE-DOUBLE, FRENCH FRIES, and a VANILLA SHAKE”
-me, making easy decisions

Very very boring stuff

“If investing is entertaining, if you’re having fun, you’re probably not making any money. Good investing is boring.”

- George Soros

You were fairly confident with your hand after the turn and you raise. Now comes the river — but you…

The price is right

“The fact that people will be full of greed, fear or folly is predictable. The sequence is not predictable.”

- Warren Buffett

Tulips, dotcoms, and the weak human mind

“In individuals, insanity is rare; but in groups, parties, nations and epochs, it is the rule.”
- Friedrich Nietzsche

We’ve all been guilty of being FOMO (also know as Fear of Missing Out). We see a long queue outside a shop and we…

We’re human after all

“I will try to spend it as irrationally as possible”
- Economist Richard Thaler said when asked how he would spend his Nobel Prize money

When the image of a black housefly was etched onto the side of a urinal bowl, spillage declined by 85% at Schiphol Airport in…

We are all above average

“The investor’s chief problem — even his worst enemy — is likely to be himself.”
- Benjamin Graham

At least 70% of people think that they are above-average drivers — despite the statistical impossibility. This phenomenon known as illusory superiority…