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What Does the New Twitter Character Limit Mean for Marketers?

What Does the New Twitter Character Limit Mean for Marketers?

The 140-character limit on Twitter may soon be just a memory- Twitter announced on its blog that they are rolling out a character limit of…
Go to the profile of Leah Bury
Leah Bury
What You Can Learn from BCG’s Brand Advocacy Index

What You Can Learn from BCG’s Brand Advocacy Index

Nowadays, many companies know that word-of-mouth is very important. Recommendations from consumers- brand advocates- can have a huge…
Go to the profile of Leah Bury
Leah Bury
7 Drivers of Brand Authenticity

7 Drivers of Brand Authenticity

Authenticity is important to consumers. Do you know these 7 drivers of brand authenticity?
Go to the profile of Leah Bury
Leah Bury
The Foggy Future of Influencer Marketing

The Foggy Future of Influencer Marketing

The FTC recently warned celeb influencers- what does this mean for the future of influencer #marketing?
Go to the profile of Leah Bury
Leah Bury
5 Tactics for Building Hype Around a Launch

5 Tactics for Building Hype Around a Launch

Do you know how to get people talking about your upcoming product or service launch?
Go to the profile of Leah Bury
Leah Bury
3 Examples of Brand Advocacy through User-Generated Content

3 Examples of Brand Advocacy through User-Generated Content

UGC can be a powerful tool in a brand advocacy strategy- here’s 3 companies that are doing it right.
Go to the profile of Leah Bury
Leah Bury
Brands- They’re Just Like Us!

Brands- They’re Just Like Us!

Brands often try-and fail- to fit in with younger crowds. What can be done?
Go to the profile of Leah Bury
Leah Bury
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