Paab Pruchniewski and Akshat Kacheria Join the Fayre Team

Fayre Labs
Fayre
Published in
3 min readMar 18, 2022

At Fayre, we are working hard to deliver tools that facilitate access to NFTs for brands and fans. Our token public sale will close next Thursday 24 March, and our marketplace and dashboard will be live soon.

To match this pace of development, over the last few months the Fayre family has expanded rapidly.

We’re delighted to introduce two of our newest members: our Partnerships Manager, Paab, and Strategy Consultant, Akshat.

Paab Pruchniewski has joined the Fayre team as Partnerships Manager.

Originally from Poland, Paab has 10 years’ corporate and start-up experience in marketing and BD. He has previously lived and worked in the Netherlands, Germany and Spain, and is now based in London.

As our Partnerships Manager, Paab will develop and maintain partnerships across brands, talent and technology.

Paab was keen to join an organisation of passionate and ambitious people, hungry for success, and knew that Fayre was a good fit for him right from the initial contact.

He started his career in marketing at British Petroleum, then moved to Shell Oil, in marketing and partnerships roles including fraud prevention and security. After this, he worked as a consultant with SMEs in sectors including fashion, education and tech, supporting them with management strategy, marketing, and business development activities. One client was Fetch Plus, a blockchain company which developed land registry solutions and decentralisation of real estate markets.

Then Paab co-created and managed Digitfully, a creative NFT agency, designing and executing campaigns and drops for clients such as actress and entrepreneur Kiera Chaplin, jewelry designer Betony Vernon, and official F1 painter Armin Flossdorf.

Paab studied at Warsaw School of Economics, gaining a BA in International Economics and subsequently earned an MSc in Management as well as a CEMS MIM Master in International Management at Rotterdam School of Management in the Netherlands.

Our other new hire is Akshat Kacheria, who is our Strategy Consultant.

Hailing from India and now based in London, Akshat will help Fayre’s brand clients to create strategies for their revenue generation channels, pricing, partnerships, fan engagement and Web3 channel development.

As a strategy consultant, Akshat is also passionate about new technology, and is especially intrigued by the potential of Web3. In his new role at Fayre, he will be able to utilise his strategizing skills, while working in an industry that fascinates him.

Previously Akshat worked at Barclays in their digital operations and insurance teams. He gained a Bachelor’s Degree in Technology and Computer Science at the University of Mumbai, followed by a Masters in Analytics and Management at London Business School.

The Fayre family continues to grow — more talent will be announced soon. Look out for our Meet the Team articles too, where we talk to key players at Fayre. See all the articles about our talent here; they are usually published on Fridays.

STAY TUNED FOR MORE EXCITING INNOVATIONS

For more information about the Fayre ecosystem, go here.

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Fayre Labs
Fayre
Editor for

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