Launching Pre-Sales via Ferrum Advisory Services

Published in

FerrumNetwork

5 min readJan 18, 2021

Dear Ferrum Community,

When we announced Operation Iron Mountain, we indicated that throughout our climb to the top 100 crypto projects we would be revealing some surprises along the way….

Today we are thrilled to introduce an extremely exciting arm of the Ferrum Network ecosystem: Ferrum Advisory Services (FAS)! In this article, we provide an overview of FAS and explain how it benefits YOU, our loyal community members.

Background

Through the success of our Staking-as-Service with more than 50 paying clients, and our other highly visible activities — such as being the lead technology partner for the next-generation DeFi protocol Evolution Finance — we have worked relentlessly over the past 2.5 years to increase our profile and reputation in the crypto space.

After years of hard work, it is perhaps unsurprising that many projects approach us for advice and support regarding their product offering, business model, go-to-market strategy, marketing strategies, token economics, investor psychology, fundraising, staking technology, exchange listings, and so much more.

Therefore, to monetize our unique position and increase the utility of holding FRM/FRMx, today we are officially launching Ferrum Advisory Services (FAS).

Benefits of FAS: More Revenue and More Buy Backs

First of all, projects leveraging Ferrum Advisory Services will pay a reasonable fee for our time and support. Ferrum prides itself in being incredibly hands-on with our services, and the projects coming under the FAS umbrella will be no exception.

With an eye towards continued growth, a portion of the profits from FAS will be used for marketing activities to further spread the word and increase the international exposure of Ferrum — the other part will go into additional FRM and FRMx buybacks.

But there is an even much bigger benefit for our Ferrum holders…

Offering Ferrum-Exclusive Pre-Sales of Top-Notch Projects

Being uniquely positioned in terms of exposure towards promising new projects and seeing the huge success of our startup incubator The Foundry, we decided to leverage Ferrum Advisory Services to give FRM/FRMx holders access to exclusive pre-sales in these highly promising projects.

Access to the private funding rounds of the FAS projects will be offered to FRM/FRMx holders, using the same tiered holding structure outlined here , and will require holding at least 50,000 FRM in UniFyre Wallet for guaranteed access, with FRMx as a means of attaining increased allocations.

Setting the Bar High

Naturally investing in any early stage tech company is a highly risky endeavor and should not be taken lightly. All participants in these pre-sales partake at their own risk. However, we have introduced a strict set of criteria in an attempt to ensure that these projects provide investors with the most probability of short, medium and long term success.

The criteria to join the FAS is incredibly selective. During the last months and weeks we have already spoken to many projects and we have rejected most of the applicants. We are setting the bar very high, as we prefer to focus on quality over quantity. To be eligible, the project should:

Solve a real-world problem or a serious crypto-based problem with a large addressable market;
Be run by a vetted, highly skilled and hard-working team with a prior history of success in business and demonstrated strong ethics;
Focus on a stable base of sophisticated investors along with a strong base of community-lead investors and supporters;
Have attractive token economics with a small initial circulation supply and promising growth outlook;
Be within 3 months of launching their technology;
Have already strong partnerships and a promising partnership pipeline;
Have a meaningful marketing strategy along with strong marketing support to launch their project and scale their products;
And possess a certain intangible “it” factor that provides increased confidence in the project.

If all these criteria are met and we bring on an FAS project, it is critical that the pre-sale allocation that Ferrum is offered is big enough to ensure sizeable allocations for all qualifying Ferrum investors (we will be using the same allocation model as for Foundry pre-sales; so it is required to hold at least 50,000 FRM on UniFyre Wallet to get guaranteed access). With that in mind, raises thru FAS will typically afford individual Ferrum holders a larger allocation than in joint incubations through the Foundry because the Ferrum community will be involved in a greater percentage of the raise.

To be very clear: We will always value quality over quantity and we will ONLY offer a project to our community if we believe in its long-term success.

First FAS Project and Pre-Sale Opportunity will be Announced Next Week

We are thrilled to reveal today that out of multiple projects we talked to we have already identified a number of very exciting projects that will join the FAS and provide FRM holders access to their private rounds.

The first one of them will be announced in the coming days and we are very excited about it! More information to follow, but we are sure that this one is going to make massive waves in the industry and we are truly delighted that FRM/FRMx holders will be among the very few people who get access to the pre-sale…

What’s Next

There are MANY things in preparation at the moment… Make sure you follow our announcement channel to not miss any major news. We look forward to very exciting days, weeks and months ahead as we continue to climb the Iron Mountain together!

Very truly yours,

The Ferrum Network Team

About Ferrum Network

Ferrum Network is building a DeFi ecosystem that interoperates across chains and removes barriers to mass adoption with user-friendly products for swapping, staking, and transferring cryptocurrencies. Its cross-chain DAG will enable the transfer of any digital asset in milliseconds for near-zero network fees, unlocking tremendous value for the entire industry. Ferrum’s non-custodial UniFyre Wallet has already revolutionized the way people send crypto with its “Link Drop” technology, and is transforming the OTC market with risk-free OTC swaps embedded in a shareable link. Ferrum’s Staking-as-a-Service is now used by dozens of projects, and our Token Bridge is the fastest, and most secure means of moving assets between Ethereum and Binance Chain. Look for Ferrum to launch more transformative DeFi technology throughout 2021 and beyond.