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Trader Joes
Field Notes from A Hundred Monkeys
boring companies have boring names. that's why there's a hundred monkeys, a naming company from berkeley, calif. - ahundredmonkeys.com
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Trader Joes
Patrick Keenan
in
Field Notes from A Hundred Monkeys
Jul 18, 2019
Trader Joe’s: The Fearless Flyer of Naming
Trader Joe’s naming is a mess. I have been trying to wrap my head around the cult…
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