Fifth Wall, One Year In:

Finding Product/Market Fit Building A New Model of Venture Capital Firm

  1. Target a unique market: Fifth Wall was the first fund focused specifically on Built World Technology, where there had never before been a fund explicitly focused on real estate, hospitality, construction, and urban infrastructure technology. We consciously assembled our strategic LP base with key anchors — the largest owners and operators of real estate in the world, representing the largest potential customers and partners for the Built World technology ecosystem.
  2. Focus on a specific “product” that entrepreneurs need: There’s an abundance of generalist VCs with capital and relationships. Fifth Wall was laser-focused on programmatically accelerating growth for our portfolio companies, pairing deep industry knowledge with well-defined distribution channels leveraging our large real estate LPs and broader real estate relationships.
  3. Deliver quantifiable results: Our portfolio companies could measure revenue that Fifth Wall brought in through our strategic industry relationships.
  • CBRE: largest brokerage and real estate services company in the world
  • Equity Residential: one of largest apartment owners in the U.S.
  • Hines: largest developer of office buildings in the U.S.
  • Host Hotels & Resorts: largest hospitality REIT in the U.S.
  • Lennar: largest homebuilder in the U.S.
  • Macerich: third largest mall owner in the U.S.
  • Prologis: global leader in industrial/logistics real estate across the Americas, Europe and Asia
  • Lowe’s Home Improvement: FORTUNE 500 home improvement company serving more than 18 million customers a week in the United States, Canada and Mexico
  • Rudin Management Company: one of the premier commercial real estate owners, builders, and managers in New York City

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