Freshmarketer

Marketing for SaaS products can be challenging, especially since they have no physical presence. However, there are plenty of marketing…

The main objective of every marketer’s email campaign is to get their audience to engage with their well-thought-out, meticulously planned…

As an e-commerce marketer, you may have come across the maxim “ There is no such thing as one-size-fits-all marketing” one too many times…

In God we trust, all others must bring data — W. Edwards Deming

If you were under the impression that attracting new customers is the simplest way to grow your business effectively, it’s time for a…

Irrespective of how well versed you are in email marketing, open rates are inarguably the first metric you observe after every campaign.

We have an abundance of data, and we don’t quite know what to do with all of it. New methods are consistently required to visualize or…

A marketing automation platform provides automation features across diverse aspects of marketing, including lead acquisition and…

Email marketers know the hassles of building and growing an email list.