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Warpath offers Insights into why Lilith is Killing it!
Warpath offers Insights into why Lilith is Killing it!
One of the hardest things for game developers to do when analyzing a hit game is to figure out what works well for the hit game and what…
Jeff Witt
Apr 2, 2021
Three’s Company
Three’s Company
Today, 41 of the top 100 grossing U.S. games in the iOS App Store fall into one of these categories: (1) Slots, (2) Match-3, or (3) Merge.
Kenneth Liu
Mar 18, 2021
What Makes a Feature a Monetization Feature?
What Makes a Feature a Monetization Feature?
One of the biggest misconceptions about the Battle Pass as a feature is that it is a monetization feature. While the Battle Pass does…
Jeff Witt
Mar 4, 2021
A Tale of Two Games: How Clash Royale and AFK Arena handled their Monetization Differently
A Tale of Two Games: How Clash Royale and AFK Arena handled their Monetization Differently
When Clash Royale first hit the scene, it was an instant hit. Millions of Players flocked to the game, and Clash Royale’s rather shallow…
Jeff Witt
Feb 25, 2021
4 Design Tips you NEED in 2021
4 Design Tips you NEED in 2021
Tip 1: Take Clash Royale Gameplay, Ditch the Metasystems
Jeff Witt
Jan 8, 2021
Understanding Content Inflation: How to avoid it and when to Use it
Understanding Content Inflation: How to avoid it and when to Use it
Content Inflation is one of the largest banes of any game developer. Entire monetization and development strategies revolve around how to…
Jeff Witt
Nov 18, 2020
Genshin Impact has the Problems of a Major AAA Game AND a Major F2P Game
Genshin Impact has the Problems of a Major AAA Game AND a Major F2P Game
In 1993’s smash hit Jurassic Park, the character Ray Arnold (played by Samuel L Jackson) said of the Dinosaur Park: “We have all the…
Jeff Witt
Nov 3, 2020
How Genshin Impact is Changing F2P as we know It
How Genshin Impact is Changing F2P as we know It
Genshin Impact crashed onto the scene two weeks ago, hitting Microsoft Windows, PlayStation 4, and Mobile. With revenues expected to…
Jeff Witt
Oct 14, 2020
Auto-Battling your Way to Victory is not a Good Design
Auto-Battling your Way to Victory is not a Good Design
Auto-Battle has been a mainstay of many RPG and Strategy Mobile F2P Games for over half a decade. It was a Quality of Life boon to Players…
Jeff Witt
Aug 10, 2020
Can Riot make TFT a Billion Dollar Game?
Can Riot make TFT a Billion Dollar Game?
It is always great to have a super popular game that millions of players play regularly. It is even better when Player Trust in the Game…
Jeff Witt
Jul 16, 2020
The Battle Pass Q&A you didn’t know you Needed
The Battle Pass Q&A you didn’t know you Needed
Battle Pass integration in top grossing games has skyrocketed over the past few years. Unfortunately, we’ve seen mixed results in the…
Jeff Witt
Jun 25, 2020
Supercell Plays by a Different Set of Rules
Supercell Plays by a Different Set of Rules
In the Western market, no company has inspired more game and feature clones in mobile gaming than Supercell. And who can blame them given…
Jeff Witt
May 28, 2020
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