Imagine you’ve just downloaded a new fitness app. You’re trying to lose a few pounds. Now, consider these two hypothetical, personal data-driven pieces of information:
What is a budget?
It’s a set of rules designed to keep you from going broke:
I need to make enough money to cover my rent.
I must curb my Frappuccino addiction if I want to buy that blazer.
Having a budget and actually following it feels awesome. And those of us whose earning and spending rarely follow clear patterns — freelancers, artists, anyone working part-time or for tips — can’t afford to keep it all in our heads.