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How to avoid sampling bias in your market research surveys

How to avoid sampling bias in your market research surveys

In the market research world, sampling bias is a consistent error that arises due to the way a survey’s sample was selected. It occurs when…
Go to the profile of Nick Freiling
Nick Freiling
When it comes to charitable giving, cash is king.

When it comes to charitable giving, cash is king.

It’s been a big year for charity organizations in America.
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Nick Freiling
Just 37% of Americans can name their representative

Just 37% of Americans can name their representative

Americans aren’t likely to know much about their elected Representative.
Go to the profile of Nick Freiling
Nick Freiling
Cowork spaces are everywhere. But who actually works this way?

Cowork spaces are everywhere. But who actually works this way?

To understand the coworking phenomenon, we surveyed 300+ cowork space members.
Go to the profile of Nick Freiling
Nick Freiling
Risky business: When numbers mislead

Risky business: When numbers mislead

Think about your neighbors, your classmates, your coworkers, and your extended family. If this brings more than 112 people to mind, odds…
Go to the profile of Nick Freiling
Nick Freiling
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