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About
Her Money Matters
Julie Rasmussen has spent the past three years studying and researching issues around women, money, financial inclusion and how the financial services industry approaches women in its messaging and communications. “Her Money Matters” explores her findings.
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Julie Rasmussen has spent the past three years studying and researching issues around women, money, financial inclusion and how the financial services industry approaches women in its messaging and communications. “Her Money Matters” explores her findings.

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Julie Rasmussen
Julie Rasmussen is the Founder & CEO of www.shebanks.com, a fintech company whose mission is to help women increase their financial security.