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Alt Text & SEO 🔎
Alt Text & SEO 🔎
As well as making your website more accessible, did you know that adding alt text to images on your site can also help with your SEO?
Nadia Lupton
Nov 22, 2021
Latest
When & how to write alt text 📝
When & how to write alt text 📝
Alt text makes your website usable and enjoyable for all your visitors. Here’s when and how to write it.
Nadia Lupton
Nov 22, 2021
How to create a user persona 👥
How to create a user persona 👥
We previously discussed why it’s important to create user personas in the process of building your brand and / or design strategy. In a…
Nadia Lupton
Jan 14, 2021
What are user personas and why are they important? 👥
What are user personas and why are they important? 👥
Design considers how something works, not just how it looks, and good design considers this through the eyes of its end user.
Nadia Lupton
Mar 11, 2020
Latest
.png, .ai, .tiff?
.png, .ai, .tiff?
Image file types can seem like a mysterious code to crack if you’re unfamiliar with the terminology.
Danielle Tallon
Jan 14, 2020
What should be in your brand guidelines?
What should be in your brand guidelines?
Be they 10 or 100 pages, brand guidelines are important in formalising and protecting your brand’s identity.
Nadia Lupton
Jan 8, 2020
Latest
How long will my project take? ⏱📆
How long will my project take? ⏱📆
A simple question yet never a straight answer — and one that quite often gets bounced back with a “when do you need it by?”
Nadia Lupton
Dec 16, 2019
Why am I paying for Account Management? 📩📞
Why am I paying for Account Management? 📩📞
Ever seen and wondered why that estimate from your creative agency has a project or account management fee attached?
Nadia Lupton
Nov 20, 2019
How to name your business or product
How to name your business or product
Naming your business or product is one of the more exciting but tricky tasks when setting off on a new venture. We have had a lot of…
Ellie Mann
Nov 11, 2019
Latest
The cost of creative ✏️💷
The cost of creative ✏️💷
How can you get more clarity than “it depends”?
Nadia Lupton
Oct 29, 2019
There’s a problem with your file… 😬🖨
There’s a problem with your file… 😬🖨
The dreaded response from your printers and how to avoid it.
Nadia Lupton
Oct 25, 2019
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