Highstreet Ignites Monaco Grand Prix with Formula FOMO
In dazzling fashion of the virtual and physical worlds, Highstreet headed to the iconic Monaco for the F1 Grand Prix on May 26 to 28, 2023. Commemorating the inaugural Formula FOMO: Animoca RV Racing Rally, which gave All-Terrain Trailer owners a chance to satisfy their need for speed on the roads of Highstreet World’s Animoca Archipelago, Highstreet pulled out all the stops, offering the chance for participants to win an all-inclusive US$15,000 ticket package to their exclusive in-person event at the Monaco Grand Prix.
And the Winners Are…
Selected from a pool of dedicated community members, the winners of the FOMO Duck Holder Pair Package were @DanielBreda14 and @Larissa_lemess, while the Single Package Winners were @BreakingCrypt0 and @CryptoZeben.
Upon receiving the news, @CryptoZeben exclaimed, “I have no words to express how excited I am since the moment that I realized a dream like this will come true. Yacht + Formula + Highstreet, all together, the perfect cocktail, an unforgettable experience. Monaco, here we go!”
@BreakingCrypt0 also shared his excitement via a tweet:
The Highstreet Experience: At the Heart of Monaco Grand Prix
The chosen winners were invited aboard a stunning 55m yacht, located at Monaco’s exclusive boating ports.
What better way is there to experience the Monaco Grand Prix other than from the Mediterranean Sea’s crystal blue waters? (Twitter/@HighstreetWorld)
The winners had an exclusive opportunity to meet and interact with members of the Highstreet team — Jenny Guo, Flora Fang, Gary Mao and Zebensui Rodriguez — and star racer Zhou Guanyu from Alfa Romeo. Adding to the thrill, attendees were decked out in exclusive Highstreet and FOMO Duck merch, which was prepared for them ahead of their arrival.
The winners shared many memorable moments with Highstreet’s team during their time in Monaco. Everyone watched the Monaco Grand Prix from the yacht and mingled with other guests who were here to experience one of the most important races. The experience was truly one for the books. Check out the video recap, capturing the spectacular highlights from the event.
“The team at Highstreet is constantly creating new ways to blend the experiences in the Highstreet World Metaverse with fun events in the physical world. When we were developing the Animoca RV Rally, we had the idea to take a few members of our community to a real race, and set our sights on Monaco. This was a trip of a lifetime, and we had incredible fun planning this outing, so we’re planning to do even more with our community in the future,” said Jenny Guo, Co-Founder of Highstreet.
F1 Superstar Zhou Guanyu made a special appearance at our event. Here’s a lucky community Highstreet member and FOMO Duck excited to meet him in-person!
A special thanks to the sponsors of the event, including Altr, MM Private Club, and TomClaeren.
Until the Next Race
Highstreet’s Monaco F1 Grand Prix extravaganza was an immense hit, blending a legacy racing event with digital explorations within Highstreet World. While the selected community members mingled in Monaco and rooted for their favorite Formula 1 racers, the Animoca RV Rally was taking place in Highstreet World, with equally gripping competition on Animoca Archipelago’s speedways.
Given the extraordinary experience, it’s safe to tease that this might not be the last time Highstreet hosts a spectacular in-person celebration for future F1 races. So keep your engines running and stay tuned to our Twitter and join our Discord for more thrilling activities from Highstreet in the near future.
About Highstreet
Highstreet is a commerce-centered metaverse integrating shopping with gaming. While products from brands bring an endless supply of cosmetics, bridging character customizations with real world fashion, an MMORPG backbone further adds utility to them, allowing players to craft unique NFTs to either profit or elevate their gameplay. As Highstreet’s phygital products continue to gain traction both online through E-commerce storefronts like Shopify and offline through various department stores around the world, Highstreet’s Metaverse grows steadily through land sales to brand partners; accumulating new stories to be shared and discovered by players around the world.
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