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Brand Strategy

HolaBrief

Stories from HolaBrief's founders on how to streamline briefing, client intake, and strategy in one place, so you can create standout work in less time. Learn more: www.holabrief.com

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Brand Strategy

Fernando Ifrán in HolaBrief

Jul 30, 2018

Project overview: the first step to the perfect design brief

There are several steps involved in the creation of a design brief. If you want to get it right, the best way to start is by defining the…

Fernando Ifrán in HolaBrief

Jul 20, 2018

Getting inspired by the best

It’s almost impossible to build a brand (or anything) in total isolation…

Stef Hamerlinck in HolaBrief

Jun 14, 2018

Brand voice: a lasting impression.

Having a strong brand personality as a brand is important. In some…

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Stef Hamerlinck in HolaBrief

Jun 7, 2018

Use positioning mapping to gain clearer oversight of the market and the brand’s unique place in the customers mind.

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Fernando Ifrán in HolaBrief

Apr 25, 2018

Introducing HolaBrief, a better way to create design briefs

How a project that went wrong became the…