Strategy

Setting goals for your project.

When doing any kind of design project it’s important to have a clear set of goals before you start the actual project. This allows everyone to have a good idea of the…

9 inspirational and rational questions you need to ask your client

Asking the right questions is…

User personas, the way to a brand’s heart. Learning all about your customer’s customer.

Use positioning mapping to gain clearer oversight of the market and the brand’s unique place in the customers mind.