How do social media influencers make money

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4 min readDec 16, 2021

Often articles cover only one question, the income of influencers on Instagram. We explored all the earning opportunities and found out which ways to make money on social media are most effective in 2023.

How do social media influencers make money
Try new ways to make money is 2022

Who pays money on social media?

By 2023, there were three different sources of money-making on social media. These sources directly influence the freedom of the content creator and the lifestyle associated with building their social media channels.

  • Platform money is the most time-consuming way to monetize social media because influencers post much potential viral content. In 2021, the most famous services that pay creators are YouTube and TikTok. The google-owned social network gives about $4 for 1000 views. TikTok pays approximately 10 times less. Only top influencers whose channels receive millions of views monthly can make enough money.
  • Sponsors are the most difficult source of budget because influencers have to reach at least 10k+ followers on social media and convince advertisers that paid posts are worth money. The most famous platform for #adpost is Instagram. Micro-influencers make money there to pay for dinner, not really more. And you can’t publish a paid post daily — it will scare away subscribers. The only way to get fat checks is to build Instagram above 100k+ followers.
  • Subscribers’ money is the easiest way to make money. Bloggers get paid for access to their content. It’s the most advanced monetization mechanism of social media. The more subscribers you have — the more money you get.

How to convert your account to money making machine?

How to convert your account to money making machine
Everyone can and should try making money on social media

If you wanna make money on social media, you have to decide what kind of content to post over the long term. Social networks have long ceased to be just a source of passive income. Developing and implementing a content strategy is real work. Maintain an account regularly for months and years if monetizing is a top priority here.

Learn the market to get and choose what type of content is interesting in general and for your core audience. After that, you need to find out who is already making such content. You can find similar pages by hashtags and on YouTube by searching. Analyze what ideas, trends, and topics you can use in your own creative strategy.

The most important and longest stage is the regular posting of new content. Consider specifics, mechanisms, and audience features of the social network that you have chosen.

Why making money on subscriptions is the future of social media?

If you’re just starting as an influencer, we’ll explain in detail using TonPlace as an example. It is a new social media platform that combines the convenience of TikTok with the unlimited earnings opportunity of OnlyFans.

Social networks were originally personal diaries where people shared pictures of cats and grandma’s cookie recipes. But by the 2020s social media has become the new professional channel, where every influencer shares personal visions using all obtained skills. Bloggers are the new professionals who can create engaging stories and posts and monetize them.

Unfortunately, most platforms still treat influencers as amateurs who post photos and videos because they like to. TonPlace offers the authors a comfy and handy way to make money. They post catchy vertical videos of any concept and topic. The only limitation is the duration, which is 5 minutes.

How to make money on TonPlace?

How to make money on FriendsOnly
Live the way you like and make money you deserve

Influencers post their high-quality free and paid videos on TonPlace: viewers see all the free videos in the general feed of the main page (like TikTok). Users can open the page of any author — there’s both paid and free content in one account. The exclusives are blurred before the subscription. The creator can set a trial period of 24 or 72 hours.

The authors monetize from any subscriber just by posting what they like. It’s the fairest system because influencers decide what content they are ready to publish (buy-buy, sponsors). Creators earn money, not from platforms that drop a tiny amount they get from advertisers. They live the way they like, make videos as often as they want, and get loyal fans who guaranteed pay.

Let’s say you set your monthly subscription to $10. Your total income in one month is $5,000 with just 500 followers. 20% of earnings is the platform commission (as on OnlyFans). So, you get $4,000. Another nice feature of TonPlace is the prizes you get after hitting some levels. Influencers with 7,000 subscribers get iPhones, for example.

Read more Onlyfans related content we published on our blog:

How To Get Paid For Posting On Social Media?
How to Promote Your Adult Subscription Page On Reddit?
Best Sites and Apps to Sell Private Video

Tags:
#make money with social media
#how do social media influencers make money

#how much money do influencers make

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