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The IV Studio Blog
Thoughts and feelings from the Identity Visuals team
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The Story of Bouncy Smash
The Story of Bouncy Smash
“Crap crap crap it’s live” are the words that emblazoned the screen of my iPhone on Saturday the 17th — a full three days before Bouncy…
Samuel Cowden
Feb 20, 2018
Anatomy of an Animation Project: K is for Kids
Anatomy of an Animation Project: K is for Kids
A deep dive into the process and candid look at the communication required to bring together a mixed-format animation project.
Samuel Cowden
Sep 26, 2017
Ideas Don’t Speak for Themselves
Ideas Don’t Speak for Themselves
This morning, as we reviewed some frames we’re sending to the client later today, something sparked a conversation about design reasoning…
Samuel Cowden
Jun 7, 2017
Don’t Hate Your Clients
Don’t Hate Your Clients
There’s a whisper in the air that flows through the creative community that tells us a grave lie, “the client is going to ruin this project…
Samuel Cowden
Apr 11, 2016
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