ilLUminate
Lehigh Business Thought Leadership
Data Analysis Helps Identify Effective Tools, Strategies That Drive Online Traffic
Data Analysis Helps Identify Effective Tools, Strategies That Drive Online Traffic
The strategies and tools online shopping and crowdfunding sites use can play a key role in whether they are successful.
The Deliberation Paradox: When Thinking Before Acting is a Liability
The Deliberation Paradox: When Thinking Before Acting is a Liability
While deliberation may lead to better decisions, it is a liability when it comes to gaining influence, research suggests.
Eastern Broccoli Project Addresses Food Security While Helping Local Farmers
Eastern Broccoli Project Addresses Food Security While Helping Local Farmers
There’s an old saying that you shouldn’t put all your eggs in one basket. It turns out the same is true for broccoli.
Zach Zacharia on Supply Chains During COVID-19
Zach Zacharia on Supply Chains During COVID-19
Professor Zach Zacharia talks about how supply chains are being affected by the COVID-19 pandemic.
Mobile Money + Mobile Technology Keeps Customers from Roaming
Mobile Money + Mobile Technology Keeps Customers from Roaming
Bundling mobile money with mobile technology increases the odds customers will remain with a wireless carrier even if the price rises.