This is what I mean by empathy. I tried thinking like Daren would think.
sometimes you just need to get started fast
In real life, the amazing stories you see presented at conferences don’t seem to get off the ground back home. If only you had the time to perform all that analysis or the budget to actually do some field…
a user is someone who has a relationship with your organization
When you say the word “user,” you mean someone who has already reached out to your products and services. When an organization puts resources toward “user research,” “usability,” and…
where do your product ideas come from, then?
it isn’t a universal design goal
newsletter #23 | 18-Apr-2017
