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3 things you should do before asking for stakeholder buy-in
3 things you should do before asking for stakeholder buy-in
Getting stakeholder buy-in can be hard, especially if UX is new to your company and especially if your executives haven’t yet familiarized…
Sam Shi
Jun 24, 2019
Design Evolution of Our Cultural Statements
Design Evolution of Our Cultural Statements
My days are usually filled with product design work, but I had the opportunity recently to go back to my roots as a graphic design…
Brenda Hu
Jun 12, 2019
“The Perfect Score: How To Quantify User Behavior and Build More Accurate UX Personas
“The Perfect Score: How To Quantify User Behavior and Build More Accurate UX Personas
There is so much value in qualitative data, but it can easily be misinterpreted when analyzed by different people. We each have our own…
Lana Cohen
Dec 13, 2018
12 Lessons Learned: Running a Design Sprint
12 Lessons Learned: Running a Design Sprint
You have probably heard about the Design Sprint methodology by now. Perhaps you have even read the book (twice), but just in case you…
Sam Shi
Nov 5, 2018
How to do Persona Mapping with 50+ Users
How to do Persona Mapping with 50+ Users
As a UX researcher at a historically data-driven company, I’ve come to appreciate the importance of and confidence in quantitative data. We…
Sam Shi
Jul 3, 2018
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