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Three revealing questions we asked Chinese Marketers that we could all learn from
Three revealing questions we asked Chinese Marketers that we could all learn from
This week was Single’s Day — 11/11 — an unrivalled shopping holiday popular amongst Chinese consumers — and a day when marketers all over…
Samantha Scruggs
Nov 15, 2019
Isobar teams answer Clarins brief at Isobar Academy Programme in London
Isobar teams answer Clarins brief at Isobar Academy Programme in London
For the fifth year running, Isobar hosted the Isobar Academy in London this September. The programme brought together multi-discipline…
Samantha Scruggs
Oct 28, 2019
London to Las Vegas: My Creative LIAisons highlights
London to Las Vegas: My Creative LIAisons highlights
I recently attended the 2019 LIA Creative LIAisons program in Las Vegas, and it was one of the most exciting opportunities of my career so…
Isobar
Oct 22, 2019
Known makes loved
Known makes loved
This article appeared in MarketingTribune 16, 2019 in the MarketingTrends section and was written by Sytse Kooistra, Strategy Director at…
Isobar
Sep 27, 2019
Ideas
Isobar Shanghai WeChat workshop explores design as the first step of putting your imagination into…
Isobar Shanghai WeChat workshop explores design as the first step of putting your imagination into…
As part of a series of events on Brand Commerce Consulting, Isobar Shanghai recently hosted a programme on Design Thinking for Dentsu…
Isobar
Jan 11, 2019
Why the fourth industrial revolution will save the high street
Why the fourth industrial revolution will save the high street
Artificial intelligence, machine learning and other emerging technologies like voice assistants are powering the fourth industrial…
Isobar
Nov 19, 2018
More than Fireworks: Single’s Day & the continued growth of business opportunities in China
More than Fireworks: Single’s Day & the continued growth of business opportunities in China
It used to be just an average day on everyone’s calendar: November 11th or 11/11, a date that got its nickname through looking like four…
Isobar
Nov 9, 2018
Events
Chief Business Transformation Officer discusses Advertising Week and disruption in Japan
Chief Business Transformation Officer discusses Advertising Week and disruption in Japan
We recently caught up with Emmanuel Flores Elias, Chief Business Transformation Officer at Dentsu Isobar to discuss his recent session at…
Isobar
Jun 14, 2019
Salesforce & Isobar partnership celebrated at agency GLM 2019
Salesforce & Isobar partnership celebrated at agency GLM 2019
Isobar’s global leaders met in Mexico City to discuss how we have to evolve quickly as an organisation both within DAN and for our clients…
Isobar
Jun 12, 2019
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