Review — Is Google Business Intelligence Professional Certificate on Coursera Worth it?

Exploring the Value and Benefits of the Google Business Intelligence Professional Certificate Program

Hello guys, it seems Google is really focusing on providing quality Education and training people of in-demand skills like Data Analytics and Business Intelligence, as they are releasing more and more certifications. Yesterday, we talked about Google’s Advanced Data Analytics Certification and today, we are going to talk about another new Google certification, the Google Business Intelligence Professional Certificate.

If you want to learn Business Intelligence and Data Visualization then you will love this certification as it's going to teach you a lot of practical tips on how to derive insights from Data.

The field of business intelligence has been rapidly growing over the years, with more and more companies relying on data-driven insights to make informed decisions.

As a result, there has been an increased demand for professionals who have the skills and knowledge to work with data effectively. One way to gain these skills is through the Google Business Intelligence Professional Certificate program.

The Google Business Intelligence Professional Certificate focuses on teaching data modeling, data visualization, dashboarding, and reporting. The certification comprises three courses, including Foundations of Business Intelligence, The Path to Insights Data Models and Pipelines, and Decisions, Decisions: Dashboards and Reports.

The first course is an introduction to BI, the second goes into the technical aspects of data modeling and databases, and the third course teaches how to create dashboards and reports using Tableau.

The certification takes less than two months to complete, and the courses last between 24 to 27 hours. Overall, the certification appears to be geared towards beginners, and it provides a good background for those who want to start a career in BI.

And, if you already made your mind, the you can join the course here:

Google Business Intelligence

And, if you want to learn more, just read on.

Is Google’s Business Intelligence Certification worth it?

As I said, Google has been launching many certifications lately, and the Business Intelligence Professional Certificate is one of their newest offerings. This article will take a closer look at the certification by walking through each course in the certification and discussing the time frame, cost, and final thoughts.

The certification promises to teach in-demand skills such as data modeling, data visualization, and dashboarding and reporting in less than two months.

The certification comprises only three courses, but they are still extensive. Each course has 24–27 hours of content, making the total time frame around two months. The cost of the certification is$39 per month, but there is financial aid available for those who need it.

Here are all the skills you will learn in this Google Certification:

• Data Modeling
• Business Analysis
• BigQuery
• Sheets
• Data Analysis
• Extraction, Transformation And Loading (ETL)
• Business Process
• Tableau Software
• Data Visualization (DataViz)
• Business Intelligence
• SQL
• Dashboarding and Reporting

Overall, the Google Business Intelligence Professional Certificate is an excellent choice for those looking to get into business intelligence. The courses are well-structured and cover both theoretical and practical aspects.

The certification is also much shorter than some of Google’s other certifications, making it more manageable for busy individuals. The price is also reasonable, especially considering the amount of content and the skills that one will learn.

Now that we know that skills you are going to acquire in this certification, let’s deep dive into each of its 3 courses to learn more about it.

1. Foundations of Business Intelligence

This is the first cours of this Google certification. This is an introductory course that discusses what business intelligence is, how it works, and its purpose.

Here are things you will learn in this course:

1. How to distinguish between business intelligence (BI) and data analysis
2. Explore how data is used in business processes and decision-making
3. Describe ways that BI professionals impact their organizations
4. Identify the uses and benefits of BI tools, including data models, pipelines, data visualizations, and dashboards
5. Acquire, manipulate, and integrate data using key BI concepts
6. Select and define metrics that are relevant to project goals and stakeholder questions
7. How to develop and execute a BI project by working with stakeholders to determine project requirements, execute tasks, and deliver insights that guide decision-making

It also explores how BI analysts can work with other teams such as data engineers. The course goes a little into the technical side and talks about identifying and creating metrics.

Here is the link to join this course — Foundations of Business Intelligence

2. The Path to Insights: Data Models and Pipelines

This is the second course on this professional certification and it goes deeper into technical aspects. It talks about data Marts, data modeling, databases, and the ETL and ELT process.

It also touches on optimizing pipelines, data scheme validation, and performance testing.

Here are things you will learn in this course:

1. How to find which data models are appropriate for different business requirements
2. How to describe the difference between creating and interacting with a data model
3. How to create data models to address different types of questions -Explain the parts of the extract, transform, load (ETL) process and tools used in ETL
4. How to understand extraction processes and tools for different data storage systems
5. Design an ETL process that meets organizational and stakeholder needs
6. Design data pipelines to automate BI processes

At the end of the course, there is a small project which will give you chance to apply all the knowledge you have learned in this course.

Here is the link to join this course — The Path to Insights: Data Models and Pipelines

3. Decisions, Decisions: Dashboards and Reports

This is the third course on this certification and it will teach you how to build dashboards and reports using Tableau.

It covers how to create a dashboard, how to pick different visualizations for different data, and how to create visualizations based on stakeholder requests.

Here are things you will learn in this course:

1. Explain how BI visualizations answer business questions
2. Identify complications that may arise during the creation of BI visualizations
3. Produce charts that represent BI data monitored over time -Use dashboard and reporting tools
4. Build dashboards using best practices to meet stakeholder needs -Iterate on a dashboard to meet changing project requirements
5. Design BI presentations to share insights with stakeholders
6. Create or update a resume and prepare for BI interviews

There are also mini-projects along the way to practice these skills. The course culminates in a Capstone project, where students work on two final projects, one for a Bike Share company and another for Google Fiber.

Here is the link to join this course — Decisions, Decisions: Dashboards and Reports

Conclusion

In conclusion, the Google Business Intelligence Professional Certificate offers a comprehensive program for individuals who are interested in developing their skills in data modeling, visualization, and reporting.

The certification is divided into three courses, each covering different aspects of business intelligence, from introductory topics to technical theory and practical applications.

While the program is shorter than some of Google’s other certifications, it still offers a significant amount of content, with a total of 74 hours of coursework.

Overall, I think Google Business Intelligence certification is a valuable investment for those looking to improve their business intelligence skills and advance their careers in the field. With Coursera as the platform provider, learners can access the program with ease and convenience.

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Thanks for reading this article. If you like this review of Coursera and Google’s Business Intelligence Professional certificate, then please share them with your friends and colleagues. If you have any questions or feedback, then please drop a note.

And, if you want to try, you can also try their advanced Data Analytics certification to gain more valuable skills

Google Advanced Data Analytics