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Kaleida
Media research and analysis
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Social Media
Matt McAlister
in
Kaleida
Jul 17, 2018
Introducing News With Friends
News is the #2 reason people use social networks, according to
GlobalWebIndex. So, it’s hard to understand why news isn’t a core proposition for platforms like Facebook.
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27
1 response
Matt McAlister
in
Kaleida
Mar 1, 2018
Engagement declines have slowed down
At Kaleida we’ve been expecting to see more declines in…
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1
Matt McAlister
in
Kaleida
Jan 25, 2018
Recalibrating for “Organic” engagements
News publishers can expect web traffic from Facebook to drop by about 35%, according to Kaleida estimates. The important number to track when things do eventually…
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42
1 response
Matt McAlister
in
Kaleida
Jan 12, 2018
Facebook demotes the news — what it means for news orgs
Facebook announced a major change to their…
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234
2 responses
Kaleida
in
Kaleida
Jan 3, 2018
Kaleida’s Attention Index ranks the Top 25 articles for December 2017, US news sources
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Kaleida
in
Kaleida
Dec 8, 2017
Prince Harry the Attention King
While his big brother typically commands the most attention in the media, Prince Harry was the subject of more articles and more total engagements overall in 2017. And his…
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Matt McAlister
in
Kaleida
Dec 6, 2017
Analysis:
Facebook performance declined for news published in 2017
Half of the 1.5M articles tracked by Kaleida in 2017 earned less than 36 engagements. By the end of the year the bottom half accounted…
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6
Matt McAlister
in
Kaleida
Nov 15, 2017
Sports coverage earns higher Facebook reactions than other subjects
Reactions to football stories…
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17
Kaleida
in
Kaleida
Nov 10, 2017
Kaleida’s Attention Index ranks the Top 25 articles for October 2017, US news sources
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Matt McAlister
in
Kaleida
Oct 17, 2017
The gradual decline of engagements for news
We just published
last month’s news attention rankings and found some very…
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19
1 response