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Level Up Your Keyword Research: Retrieve Google Search Volume automatically from your Ads Account

Level Up Your Keyword Research: Retrieve Google Search Volume automatically from your Ads Account

Online Marketers and Consumer Researchers are using often the keyword ad planner tool through the frontend of Google Adwords. Constant…
Go to the profile of Florian Grüning
Florian Grüning
Navigating the Google Ads API Authorization Maze: Step-By-Step Guide for Authentication

Navigating the Google Ads API Authorization Maze: Step-By-Step Guide for Authentication

The digital marketing world is a complex labyrinth and the Google Ads API is one of the bigger mystics. Often, developers and marketers…
Go to the profile of Florian Grüning
Florian Grüning
Three free Marketing Data Science Tools that let your eyes glow

Three free Marketing Data Science Tools that let your eyes glow

In marketing departments, the motivation of managers to work data-driven is high:
Go to the profile of Florian Grüning
Florian Grüning
Marketing Mix Model 2022: Why the end of third-party cookies embraces more data science!

Marketing Mix Model 2022: Why the end of third-party cookies embraces more data science!

Performance marketing is a key driver for increasing sales and brand awareness for digital and physical businesses. In order to track…
Go to the profile of Florian Grüning
Florian Grüning
The 5 hottest dbt Repositories you should star on Github 2022

The 5 hottest dbt Repositories you should star on Github 2022

Data engineering has just been nominated as the profession most in-demand in 2022. The process of data engineering can be understood as…
Go to the profile of Florian Grüning
Florian Grüning
There shall be no difference between BI or Data Analyst or Data Scientists 🚀

There shall be no difference between BI or Data Analyst or Data Scientists 🚀

There was a time when the data analyst on the team was the person who listened intently to a manager’s business hypotheses. Shortly…
Go to the profile of Florian Grüning
Florian Grüning
The Paradigm Shift of Business Models in the Data Space is Real

The Paradigm Shift of Business Models in the Data Space is Real

Last year we saw an explosion of startup investments in no-code and low-code data platforms as well as open-source projects in the data…
Go to the profile of Florian Grüning
Florian Grüning
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