Latitude

In an era of disruption, omnichannel provides the best option for retailers to survive and thrive.

What do you get when you toss 19 young-adult social media influencers together in an LA mansion? You get a collab house.

If we looked at it from the standpoint of a human lifespan, AI (artificial intelligence) is currently crawling its way through infancy…

Ever heard someone say, “I like watching (insert live event) better at home on my TV than I do live.” Mixhalo might make them think again.

When was the last time you sent a text? An hour ago? A minute ago? Okay, when was the last time you texted with a celebrity?

No one can deny that the rise of eCommerce has changed physical retail, especially for retail associates.

$51 billion — that’s the estimated future value of the second-hand segment of the retail industry by 2023. It’s a big deal.

TikTok is working its way into the fabric of pop culture in more and more places all the time. For marketers, that means opportunity.

When Toys R Us collapsed, it left more than just a gaping hole in the 28 billion dollar toy industry. It left retailers of all sizes…

While 2.2 percent of the US Gross Domestic Product (GDP) might not seem like much, when you consider how that amounts to around $734…

When it comes time to buy everyday items, there’s Amazon. Other purchases, however, require a bit more storytelling and connection.

Automated robots are in the bike lane and they’re changing the game in regards to expensive last mile delivery.

Since Shopify’s actions affect the entire world of e-commerce, it’s important to be in the know.

Fearing the risk of counterfeit beauty products, customers are hesitant to purchase products online. Here’s what brands do to rebuild…

CBD is everywhere. Here’s what you need to know about it and here’s how brands are distinguishing themselves in this new market.

Single-use packaging is an issue, but it also represents an opportunity for companies to deliver even greater value to their customers.

With eSports on the rise, marketers find their next big opportunities among the dedicated fans of streaming site, Twitch. Find out more.

What if a brand sold hundreds of $1,600 items in less than 20 seconds? It’s been done. And it begins with a technique called “the drop.”

Instagram’s next big move looks like something familiar, but it’s worth paying attention to.

In the retail space, a lot of talk revolves around creating unique experiences for the customer based on individual needs and preferences…

While ads might’ve found their place, commerce is hardly native to social media. But, Down To Shop may have just found the solution.

If millennials are killing malls, Gen Z is poised to save them. Here’s why.

What’s more likely to show up on Instagram: A 10x10 tent promoting a brand or the Iron Throne promoting a brand?

For most people, thoughts of spring include wardrobe changes, but they might also include thoughts about Coachella and the innovations…