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The official blog of Limbik. Measure attention; influence your audience to do anything.

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Josh Levin in LimbikHQ

Jan 30, 2017

Total Audience?

So. Love him or hate him, one thing is undeniable about #DonaldJTrump: he obsesses over measuring things. Hand size, public opinion, inaugural crowds and, perhaps most of all, TV ratings. He loves measuring these things. Maybe even too much for a President to pontificate about in public.

Stand For Something

I’ve been reading people for as long as I can remember. Not in a malicious way, but certainly in an effort to gain an edge. In school it was teachers and administrators, always trying to see how to extend a deadline or what it would take to turn a B+ into an A- at the end of the semester…

The Power of Nielsen PRIZM Data

Big news. We will be integrating Nielsen PRIZM into the Limbik platform. This is the first time we have integrated third-party consumer reporting into our platform at scale.