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LPK POVs
Perspectives, proclivities and provocations from our thought leaders.
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The Buzz Cut — A Glance Into What’s Trending in NYC
The Buzz Cut — A Glance Into What’s Trending in NYC
Got my laptop, 3 suitcases, a ticket to NYC. Yep, ready to launch myself into the Big Apple. I settle in South Williamsburg, where there…
Kawai Cheng
Sep 7, 2018
At SXSW, New Tech Comes with Heart
At SXSW, New Tech Comes with Heart
From AI to AR, the emerging technologies tackled at this year’s conference are posing new business implications. Strategy Director Tori…
Tori Tasch
Apr 9, 2018
Don’t Sell Cute Short: How we all can benefit from having more of it in our lives
Don’t Sell Cute Short: How we all can benefit from having more of i...
Part of my job is knowing how to visualize attraction. From a young age, I paid close attention to things that visually interested me. Over…
Jenny Sauer
Mar 17, 2018
How Data Can Buy Time for Your Innovation Pipeline
How Data Can Buy Time for Your Innovation Pipeline
Whether flush with cash or confidence, most organizations increase their innovation efforts during successful times. At this point, every…
Michael Roller
Mar 6, 2018
7 Hacks to Reign Amazon
7 Hacks to Reign Amazon
The platform demands better brand experiences — here’s how to deliver.
Sarah Strassel Robertson
Mar 5, 2018
Mixed Emotions: The Future of Bricks-and-Mortar Retail
Mixed Emotions: The Future of Bricks-and-Mortar Retail
Not new news: retail is rapidly changing. Online, it’s highly curated, seamless and instant. But in stores, brands must lure consumers back…
Ashley Backus Edwards
Mar 1, 2018
Too Early or Too Late? How to Gain Deep Insight and Stay Ahead of the Curve
Too Early or Too Late? How to Gain Deep Insight and Stay Ahead of t...
When it comes to innovation, organizations of all types face unfortunately high failure rates. In search of answers, leaders need to…
Michael Roller
Feb 27, 2018
Breaking down the Bell Curve: How to Reset Your Trends Practices
Breaking down the Bell Curve: How to Reset Your Trends Practices
One of my favorite business quotes is from Peter Drucker, “Culture eats strategy for breakfast.” But lately, I’ve been wondering if that’s…
Michael Roller
Feb 22, 2018
How Courageous Brands Act in the Face of Uncertainty
How Courageous Brands Act in the Face of Uncertainty
To say today’s brands are in unchartered waters is an understatement. But with the right plan, the bravest ones can push forward with…
Meredith Post
Feb 21, 2018
The Charge of the Designer: Connecting with the True Desires of Consumers
The Charge of the Designer: Connecting with the True Desires of Con...
Wanted: multi-talented emotional meteorologist with serious artistic chops. The role takes on a daunting new dimension in our new normal.
Meredith Post
Feb 21, 2018
How Influencers Shared the Self-Love Trend and Shaped the market
How Influencers Shared the Self-Love Trend and Shaped the market
Over the past two decades, a number of books and theories have shaped how marketing teams think about trends. While capitalizing on trends…
Michael Roller
Feb 20, 2018
How Data Revealed Shampoo’s Dirty Little Trend
How Data Revealed Shampoo’s Dirty Little Trend
This is an article I published with Valerie Jacobs a couple years ago. Although we’ve seen these trends, tools and technologies evolve, the…
Michael Roller
Feb 19, 2018
You’re too late. Why timing is business’ biggest challenge
You’re too late. Why timing is business’ biggest challenge
This is an article I published with Valerie Jacobs a couple years ago. Although we’ve seen our tools and technologies evolve, the message…
Michael Roller
Feb 14, 2018
The Aesthetics of our Future Cocoons
The Aesthetics of our Future Cocoons
My trend report from Milan Design Week, and how designers interpret today’s world to create tomorrow’s homes.
Couturier Maxime
Apr 18, 2017
The Auto Industry of the Future
The Auto Industry of the Future
My recap from the Geneva International Motor Show and what automakers can do to meet the future head on.
Couturier Maxime
Mar 30, 2017
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