Brand Newsroom

Brand Newsroom 101: Dealing with PR Disasters (Lessons from Trump, Rio and Delta)

By the Brand Newsroom podcast team

After a week in which Rio Olympics diving pool turning green, the Australian Census website crashed and Donald Trump suggested the…

Brand Newsroom 100: The biggest content lessons of all

By the Brand Newsroom podcast team

In the 100th episode of Brand Newsroom the team takes a look back at some of the biggest lessons learned across almost two years of the podcast.

Brand Newsroom 98: Traditional demographic assumptions are dead. RIP.

By the Brand Newsroom podcast team

Audiences aren’t what they used to be — and nor are demographics. This week one of Australia’s major banks, the Commonwealth, released a report…

Brand Newsroom 97: Good news versus bad news

By the Brand Newsroom podcast team

The news been really depressing lately, with so much death, destruction, doom and gloom. Why is it that the news always seems to focus on the negative? And is there room for more positive…

Brand Newsroom 96: The art of public speaking

By the Brand Newsroom podcast team

Brand Newsroom 95: How to generate editorial ideas like a journalist

Brand Newsroom 94: The Lessons from Brexit for Communicators

Brand Newsroom 93: Why it’s time for brands to get podcasting

Brand Newsroom 92: Where to share your content

By the Brand Newsroom podcast team

There are plenty of websites out there happy to share your content for you, but are they worth the effort? Are they actually helping you get your content to a new audience that will be…