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Leading design
The shift toward design-driven business strategy and how to lead the change
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Abstract
Abstract
At a time when customers are better informed and have higher expectations than ever, design principles can be used as a tool for creating…
Nadine Ramsberg
Apr 3, 2018
1.0 Introduction
1.0 Introduction
1.1 Background and purpose of the research
Nadine Ramsberg
Apr 3, 2018
2.0 Literature review
2.0 Literature review
In this chapter the researcher will critically discuss existing research, theories and approaches drawn from academic and professional…
Nadine Ramsberg
Apr 3, 2018
3.0 Research methodology
3.0 Research methodology
3.1 Research philosophy
Nadine Ramsberg
Apr 3, 2018
4.0 Findings and analysis
4.0 Findings and analysis
Interviews with ten industry professionals were conducted for the purpose of this research and the data collected was analysed using…
Nadine Ramsberg
Apr 3, 2018
5.0 Conclusion
5.0 Conclusion
5.1 Conclusion
Nadine Ramsberg
Apr 3, 2018
6.0 Recommendation
6.0 Recommendation
Based on the findings, the researcher created a framework (figure 9) that outlines key factors and good practice for implementing and using…
Nadine Ramsberg
Apr 3, 2018
7.0 Reflection and next steps
7.0 Reflection and next steps
Looking back at process of researching and writing this study, it is interesting to compare it to the way designers frame, explore and…
Nadine Ramsberg
Apr 3, 2018
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