User Research

Understanding your UX target audience

As a skilled designer, you might have created the most intuitive navigation paths, the most…

The Role of user research in a UX Audit

This blog explains the importance of user research within a…

The benefits of our UX audit services

An organisation’s capacity and desire to effectively implement…

8 tips to help your personas deliver value

Personas are commonly used within UX and any customer-centric design. A user persona is a representation of a typical user that can be integrated into the design process.

Research clarified: Stakeholder interviews

Stakeholder interviews are typically conducted at the start of a project to uncover critical background context, in turn creating aligned understanding between client and project teams. The term ‘stakeholder’ can have different meanings, but in this…

Research Clarified: User interviews

User interviews are one of the most commonly used research methods and form an integral part of a researchers tool kit. Interviews are a type of ‘attitudinal’ research, this means that participants tell us their feedback or what they would do rather than a…