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Making Music in the 21st Century
How, why, where, to make music and the struggles therein
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The Role of Luck in Success
The Role of Luck in Success
I recently wrote about how “There is only so much promotion you can do.” It is part of a theme in my writing about making music: focus on…
toddplex
Aug 30, 2017
There is only so much promotion you can do
There is only so much promotion you can do
I write a lot about strategies for a musician — digital strategy, social media strategy, email strategy, release strategy — and the world…
toddplex
Aug 21, 2017
Promote your project with a free song
Promote your project with a free song
Emulate the drug dealers but with an email list
toddplex
Aug 11, 2017
Making Music in the Dark
Making Music in the Dark
I’m an artist, and if you give me a tuba, I’ll bring you something out of it.
toddplex
Jul 31, 2017
Your job as a live venue
Your job as a live venue
Recently, given some stories of really half-assed performances that I’d heard, I wrote about your job as a live musician. We gigging…
toddplex
Jul 19, 2017
Your job as a live musician
Your job as a live musician
It often sucks to be a live musician. We’re rarely paid; venues don’t have great sound; no one promotes the show; people don’t show up. We…
toddplex
Jul 7, 2017
Where are you live streaming? Part 2
Where are you live streaming? Part 2
Facebook Live, Instagram, Periscope
toddplex
Jun 9, 2017
Where are you live streaming? Part 1
Where are you live streaming? Part 1
YouTube Live Events
toddplex
Jun 6, 2017
The Opposite of Death
The Opposite of Death
I started going to concerts without adult supervision at age 15. Big rock concerts. Van Halen, Tom Petty, Aerosmith, Metallica, Joan Jett…
toddplex
May 26, 2017
Figure out how to do it yourself or pay a professional
Figure out how to do it yourself or pay a professional
It’s so commonplace that it would be unusual if you hadn’t ever asked a friend for free recording help or graphic design. When you’re a…
toddplex
May 19, 2017
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