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makinglittlecents
my journey opening & running my first business. stories from the owner of Moustache Milk & Cookie Bar.
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The Struggle
I’m at a weird stage of the business again. It reminds me of when you’re Year 6 in primary school and you’re the top dog…but in a small…
makinglittlecents - Deanna Yang
Nov 4
if you’re not moving forward, you’re moving backward
if you’re not moving forward, you’re moving backward
We released Pumpkin Pie yesterday at all 3 stores. We haven’t done it since 2017 (7 years ago!!) back in the K Road days where it had a…
makinglittlecents - Deanna Yang
Oct 30
The Story of Moustache p.2
The follow up question to why did I start Moustache is always, how? How does one go from using cardboard as curtains to starting your own…
makinglittlecents - Deanna Yang
Oct 24
The Story of Moustache p.1
The Story of Moustache p.1
How did Moustache begin? Why did I do this? That’s the most common question I get. It’s been a while since I’ve done one of these but Hi!
makinglittlecents - Deanna Yang
Oct 22
felix felicis — turning bad to good luck
felix felicis — turning bad to good luck
yesterday was a momentous day. I closed a deal which will help grow Moustache to it’s next stage. Me jumping off the cliff, some may say…
makinglittlecents - Deanna Yang
Oct 21
you could be big, if you wanted.
you could be big, if you wanted.
makinglittlecents - Deanna Yang
Oct 20
the fun is in the now.
the fun is in the now.
makinglittlecents - Deanna Yang
Oct 19
every dog has his day.
every dog has his day.
If you buy a water bottle from the supermarket it might cost $1. If you buy one from the petrol station, it’ll cost $3. But if you buy it…
makinglittlecents - Deanna Yang
Oct 17
how to beat insomnia
how to beat insomnia
I’ve been finding it hard to sleep lately. It’s my brain. I can never get it to turn off. My brain thinking about all the things I need to…
makinglittlecents - Deanna Yang
Mar 10
how to push through when you don’t feel like it
how to push through when you don’t feel like it
did you know Pikachu is obsessed with ketchup 😂
makinglittlecents - Deanna Yang
Feb 26
how to switch off a wired brain
how to switch off a wired brain
Writing from Urapukapuka island — a small little island off Russell, 4 hours north of Auckland. It’s been really hard for me to switch off…
makinglittlecents - Deanna Yang
Feb 8
how to start a food truck
how to start a food truck
I think a lot of people think that food trucks are a good idea. And I’m not saying they’re not.
makinglittlecents - Deanna Yang
Jan 30
acting like the person you want to become
acting like the person you want to become
Ok so I made it past Day 1 of my writing challenge.
makinglittlecents - Deanna Yang
Jan 24
100 Days of Writing
100 Days of Writing
I used to write all the time. Writing was how I first got my small business off the ground. It was how I connected with others…but more…
makinglittlecents - Deanna Yang
Jan 21
What does success in business look like these days?
What does success in business look like these days?
Despite a lot of setbacks initially, our 4th & final NZ wide tour on the Cookie Bus has kicked off with a bang! 💥 We’ve ticked off my…
makinglittlecents - Deanna Yang
Mar 26, 2023
Even the sun doesn’t realise it’s a star
Even the sun doesn’t realise it’s a star
Two months ago my bag was stolen & the people went on a huge shopping spree with my money before I noticed & blocked all my cards. I…
makinglittlecents - Deanna Yang
Mar 16, 2021
COVID-19 makes me even miss PEN-15
COVID-19 makes me even miss PEN-15
it’s an interesting time to be writing.
makinglittlecents - Deanna Yang
Mar 19, 2020
From K Road to Manukau: our Flagship Moustache store is on the move!
From K Road to Manukau: our Flagship Moustache store is on the move!
Friday February 29th. This will be the final day at Moustache K Road. Holy moly, what how why?!
makinglittlecents - Deanna Yang
Feb 19, 2020
When you get your start up business running & have a quarter-life crisis.
When you get your start up business running & have a quarter-life crisis.
It was Moustache’s 6th birthday yesterday. It’s the first year where I have not celebrated it or told anyone. The past 5 years has been a…
makinglittlecents - Deanna Yang
Sep 17, 2018
The irony of making vegan products at our Milk Bar & my (not very) vegan confessions.
The irony of making vegan products at our Milk Bar & my (not very) vegan confessions.
Tomorrow marks the launch of two new Vegan cookie flavours & Vegan Ice Cream Sandwiches at Moustache. Next week we’ll have 5 flavours of…
makinglittlecents - Deanna Yang
Aug 9, 2017
an unexpected apology from the person who said I shouldn’t be on ads because I’m Asian.
an unexpected apology from the person who said I shouldn’t be on ads because I’m Asian.
I felt the need to write a follow up article about this issue because something happened that I never expected. I got a private message…
makinglittlecents - Deanna Yang
Mar 24, 2017
What does a Kiwi business-owner look like? Well, not like me — because I look Asian.
What does a Kiwi business-owner look like? Well, not like me — because I look Asian.
So. Last night I was tagged in an instagram post because my face has been featured in an ad that’s been displayed all over online…
makinglittlecents - Deanna Yang
Mar 16, 2017
What is wealth without health? Feat. a fever so blinding I could almost sense Voldemort.
What is wealth without health? Feat. a fever so blinding I could almost sense Voldemort.
We finished our 6 week Cookie Bus Tour travelling all over North Island — hurrah! Well to be honest, you wouldn’t even know it because…
makinglittlecents - Deanna Yang
Mar 14, 2017
Owning a small business = volunteering your sanity as tribute.
Owning a small business = volunteering your sanity as tribute.
I was so bloody determined to do this everyday writing thing. But it’s been well over a week since I’ve written & I’m so exhausted I almost…
makinglittlecents - Deanna Yang
Feb 16, 2017
The meaning behind my big yellow cookie bus.
The meaning behind my big yellow cookie bus.
“Let’s watch Pork Pie! Because that’s a movie about a group of Kiwi’s travelling around New Zealand in a yellow mini…and we are a group of…
makinglittlecents - Deanna Yang
Feb 2, 2017
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