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Thinking of Rebranding Your Business? 12 Signs That It’s Time
Thinking of Rebranding Your Business? 12 Signs That It’s Time
Changing the name of your business is a big decision, but sometimes it’s the best move forward. The right business name should represent…
Monika Stankova
Apr 10
5 Most Common Ways to Get Your Domain Name Strategy Wrong
5 Most Common Ways to Get Your Domain Name Strategy Wrong
Choosing a domain name is like laying the cornerstone of your digital empire. The right name becomes a valuable asset, reinforcing your…
Monika Stankova
Jul 3, 2023
Top 10 Rebranding Mistakes and How to Avoid Them: A Guide for Entrepreneurs
Top 10 Rebranding Mistakes and How to Avoid Them: A Guide for Entrepreneurs
Rebranding is a complex process that demands careful planning and execution. While a successful rebrand can help entrepreneurs attract new…
Monika Stankova
Mar 9, 2023
Preparing for an Uncertain Future: Domain Name Strategies for Business Owners
Preparing for an Uncertain Future: Domain Name Strategies for Business Owners
Entrepreneurship is almost a synonym of uncertainty, but recent years have brought a heightened level of unpredictability. The COVID-19…
Monika Stankova
Feb 14, 2023
Would you date your brand?
Would you date your brand?
As a business owner, you have likely put a great deal of time and effort into building your brand. But have you ever considered if your…
Monika Stankova
Feb 14, 2023
Maximising Your Domain Name Strategy: The Benefits of Premium Domain Names for SMEs
Maximising Your Domain Name Strategy: The Benefits of Premium Domain Names for SMEs
In today’s digital age, having an effective online presence is crucial for the success of any small or medium-sized enterprise (SME). One…
Monika Stankova
Feb 13, 2023
Maximising SEO Potential with a Memorable and Unique Domain Name
Maximising SEO Potential with a Memorable and Unique Domain Name
When it comes to search engine optimization (SEO), there are many factors that can influence how well your website ranks on search engines…
Monika Stankova
Jan 23, 2023
The Importance of Investing in a Strong Domain Name for Your Business
The Importance of Investing in a Strong Domain Name for Your Business
When it comes to building an online presence for your business, having a strong domain name is essential. A domain name is the address that…
Monika Stankova
Jan 23, 2023
Is It Worth Paying for a Premium Domain Name?
Is It Worth Paying for a Premium Domain Name?
Domain names are strategic assets and the best ones are often times not easy to obtain, especially for startups. Whether to invest in such…
Monika Stankova
Dec 2, 2022
100 Ukrainian Brands to Know and Support
100 Ukrainian Brands to Know and Support
On February 24, the life of Ukrainians changed fundamentally. Even though the war in Ukraine began 8 years ago, it was on that morning that…
Monika Stankova
Sep 4, 2022
What is an exact brand match domain?
What is an exact brand match domain?
We have covered the difference between a domain name, URL and a website, touched on the history of domain names and their role for a brand…
Monika Stankova
Jul 12, 2022
How Independent is Your Brand?
How Independent is Your Brand?
Independence Day
Monika Stankova
Jul 4, 2022
I don’t need to invest in a domain name, everyone finds me on Google anyway…or do they?
I don’t need to invest in a domain name, everyone finds me on Google anyway…or do they?
The above is something I hear often from entrepreneurs — domain names don’t matter, people will find me on Google. It is a logical thought…
Monika Stankova
Jun 15, 2022
The before, now and after of domain names
The before, now and after of domain names
Domain names have been at the heart of the internet since its inception. They are an intrinsic part of how we communicate and connect with…
Tatiana Bonneau
Sep 21, 2021
The moment when brands chose to rise to the occasion in Euro2020 — Smart Branding
The moment when brands chose to rise to the occasion in Euro2020 — Smart Branding
While every football fan in Europe watched to see the final outcome of group F, also dubbed the group of death, a controversial decision…
Kristina Mišić
Jun 28, 2021
What’s in a name? Interview with Andra and Marcela of Namzya — Smart Branding
What’s in a name? Interview with Andra and Marcela of Namzya — Smart Branding
Kristina Mišić
Jun 2, 2021
What domain extension is best for a startup?
What domain extension is best for a startup?
We hope this will help you make a choice that will get your brand the attention and recognition it deserves.
Kristina Mišić
Apr 29, 2021
The trends and best practices around naming a brand: Interview with Mark Gunnion
The trends and best practices around naming a brand: Interview with Mark Gunnion
Mark Gunnion, name consultant and freelance namer, about the trends and best practices around naming a company.
Kristina Mišić
Mar 30, 2021
Learn from the best: Bob Iger on branding
Learn from the best: Bob Iger on branding
Needless to say, if there’s anyone who knows a thing or two about brands and branding, it is Bob Iger.
Kristina Mišić
Feb 27, 2021
A Lucky Year for Chinese Brands
A Lucky Year for Chinese Brands
A New Chinese Year is about to start, and we are using it as an excuse to take a deeper look at Chinese brands and e-commerce trends.
Kristina Mišić
Feb 12, 2021
Why investing in your branding is the best strategy for your business
Why investing in your branding is the best strategy for your business
When it comes to branding, there are many misconceptions and mistakes, so let’s try to explain them.
Kristina Mišić
Feb 1, 2021
A January recap: Which brands and domains made headlines
A January recap: Which brands and domains made headlines
Let us review some of the most interesting branding, naming and domain news we observed in the past 31 days.
Kristina Mišić
Feb 1, 2021
Your domain buying cheat sheet
Your domain buying cheat sheet
We have put together some tips that may make your life a tiny bit easier.
Kristina Mišić
Jan 28, 2021
How to transfer domain name ownership
How to transfer domain name ownership
Here is your quick guide on transferring your premium domain name to your chosen registrar.
Kristina Mišić
Jan 26, 2021
8 entrepreneurs share their brand strategy for 2021
8 entrepreneurs share their brand strategy for 2021
We asked 8 entrepreneurs what is their brand strategy for this year to give you some inspiration. Here’s what they said.
Kristina Mišić
Jan 15, 2021
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