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What we can learn from ‘Locke’

The film Locke, from Steven Knight, shines by its simplicity. Only one character is on screen, driving alone. Before watching it, I initially thought it was a crime or investigation story. But it turned out it is a simple story of a man trying to right a wrong.


What we can learn from analysing ‘The Man From Earth’

Hello! I’m Gui, founder of MediaTag.io. This is one of my posts detailing films or creative work that inspire me.

Last week I wrote about what we can learn from 50 films set in a single location, and this week I…


Holi: an example of a great opening shot

Hello! I’m Gui, founder of MediaTag.io. This is one of my posts detailing a film or creative work that inspired me.

Holi is a great video I discovered years ago on Vimeo, and it certainly made an impression on me, as I still take…


Why I created MediaTag.io

Hello! I’m Gui, founder of MediaTag.io. This is one of the posts detailing my thinking behind the creation of MediaTag. Sometimes the decision is obvious, sometimes I have to weight the pros and cons of several options. But in any case, the outcome has to appear simple from the