Molecule Group Newsroom

If you’re over 30, it may seem like 15 years went by in just a couple of blinks of the eye. But in the world of marketing — particularly…

It’s one thing to attract an audience, but it’s another to make them remember you and your brand.

Much like there are different approaches to marketing to different demographics, marketing to different generations entails a specific…

These days, it has become a prerequisite to open lines of communication and engagement between businesses and its clients through online…

“Marketing is no longer about the stuff that you make, but about the stories that you tell.”

As the world continues to shift into the digital realm, more and more businesses are recognizing the increasing importance of digital…

Video has had such an impact on social media, that it completely dominates other content in categories such as engagement and sharing.

Social media mistakes happen to the best of them — it doesn’t discriminate on brand/company size, reach, and social media marketing budget…

In recent years, video has clearly established itself as king of both social media and digital marketing, with different studies showcasing…