The next macro-trend of the decade is taking shape but, asks Contagious’ head of trends Patrick Jeffrey, can it live up to its billing?
Contagious managing editor Emily Hare explores how Big Data is being used as a creative tool.
Hollywood’s representation of artificial intelligence means that many people still consider it to be the stuff of dystopian fiction. But this masks the transformative impact that AI will have in business over the next five years. One of the industries to be most affected…