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The digital media and marketing landscape grows more complex each day, with numerous channels, data, and strategies to build your brand, drive traffic and transactions. We’re building the next generation performance advertising and media ecosystem for brands, publishers, agencies

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Adwords

oneQube in CollectiveAudience

Feb 28, 2018

Step-by-step PPC Testing Strategy for Any Advertiser

Author: Robert Brady / Source: Practical Ecommerce

Ad copy is often the first interaction a consumer has with a business. For AdWords and Bing Ads, advertisers have 30 characters in Headline 1, 30 characters in…

oneQube in CollectiveAudience

Feb 21, 2018

6 Keys to Email Marketing Success

Author: Perry Marshall / Source: Entrepreneur

Use these smart strategies to improve your email success.

oneQube in CollectiveAudience

Feb 14, 2018

Google’s AdWords Keyword Planner is helpful for keyword research, as are many third-party tools. But Google Search Console can also identify keyword…

oneQube in CollectiveAudience

Jan 12, 2018

Testing Pay-per-click Ad Copy Requires Human Intuition

Author: Robert Brady / Source: Practical Ecommerce

My first step in setting up a new AdWords campaign is to test the ad copy. AdWords has long recommended running three or more ads in each ad group. It’s an…

oneQube in CollectiveAudience

Jan 4, 2018

How to Increase Click-throughs on Organic Search Listings

Author: Hamlet Batista / Source: Practical Ecommerce

Finding new keywords to target and developing content around them is a common practice for search engine optimization. But optimizing for a keyword does…