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CollectiveAudience
CollectiveAudience
The digital media and marketing landscape grows more complex each day, with numerous channels, data, and strategies to build your brand, drive traffic and transactions. We’re building the next generation performance advertising and media ecosystem for brands, publishers, agencies
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Step-by-step PPC Testing Strategy for Any Advertiser

Author: Robert Brady / Source: Practical Ecommerce

Ad copy is often the first interaction a consumer has with a business. For AdWords and Bing Ads, advertisers have 30 characters in Headline 1, 30 characters in…


The 2 Keys to a Media and Marketing Strategy

Author: Greg Rollett / Source: Entrepreneur

In this video, Entrepreneur Network partner Greg Rollett breaks down the two most important words to his business — constancy and consistency.


Get 2018 started with an updated multi-channel digital marketing strategy

Author: Marcela De Vivo / Source: SearchEngineWatch

Did you know that 15 years ago the average consumer used two touch-points when buying an item, while consumers today run