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Branding 101 by Partizan
Strategies, definitions, and lessons on how to turn your business into a timeless brand.
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Chris Garin
Dec 10, 2015
The Beginner’s Guide to Discovering Your Brand’s Tone of Voice
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59
Chris Garin
Jun 19, 2018
The 12 Brand Archetypes Marketers Use to Connect with their Audience
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28
Chris Garin
Sep 23, 2018
The 4 Crucial Elements of an Authentic Brand Story
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54
Chris Garin
Aug 4, 2018
Rebranding vs. Brand Refresh — What’s the Difference
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40
Chris Garin
Nov 22, 2015
Using Pain and Anger to Find Your Brand’s Purpose
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Chris Garin
Jan 4, 2016
The Silver Bullet for Scaling Intimacy
Just because it’s now easier than ever to scale, doesn’t mean you have to. Scaling is…
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Latest
21 Marketing Lessons For Real Estate Companies
21 Marketing Lessons For Real Estate Companies
We compiled the best ways how you can turn your real estate company into a powerful lead-generating brand.
Chris Garin
Apr 7, 2018
Branding vs. Marketing — do they have the same meaning?
Unlike in science, law, or engineering, where there is a standard definition for technical terms making it easier for them to be “on the…
Chris Garin
Mar 20, 2018
What is Branding?
To understand what a brand is, we first must describe what a product is.
Chris Garin
Mar 10, 2018
Your Brand Story Sucks
Your Brand Story Sucks
It is easy to get caught off guard, and feel intimidated when someone asks you about your brand story.
Chris Garin
Jan 14, 2016
Strengthening Brand Muscles Through Content
Strengthening Brand Muscles Through Content
The problem with many brands is that they don’t seem to be taking full advantage of content creation. It’s not that they aren't creating…
Chris Garin
Dec 30, 2015
Is Your Brand Promise Good Enough to Matter?
Is Your Brand Promise Good Enough to Matter?
The brand promise. An often underestimated holy grail of branding that you never really truly are able to understand because of its magical…
Chris Garin
Dec 3, 2015
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