June + July editorial themes — submit now
Pinterest will be promoting a summer of living and feeling good too — with conscious lifestyle choices and consuming. From responsible fashion and food to sustainable home decor choices. Moving into July, let’s take our Pinners outside with lots of outdoor inspiration — garden rooms and shed bars to surprise travel and summer swimwear edits.
Align your board creations with our editorial themes (full list below) — to give yourself the best chance to get featured in our Spotlight space (the curated carousel in Pinterest home feed). And check out our editorial best practices for all the latest tips.
Please submit your boards HERE for June by 27 May and boards for July by the 15 June.
June
Responsible style, food + interiors
- Plastic free-living: Ways to make positive steps to help save our seas in the lead up to the World Ocean Day (8 June). Goodbye plastic packaging, hello reusable alternatives.
- Responsible beauty: Naked products (no packaging) and waterless beauty to make-your-own toiletries and cosmetics.
- Sustainable style: Think sustainable brands and materials (bamboo +2215%)* to rentable looks. It’s time to highlight your green credentials.
- Shore thing (interiors): Make waves on Pinterest. From scalloped headboards in the bedroom to fish scale tiles in the bath — let’s look to the shores for inspiration.
- Vegan home: Help Pinners swap their leather, wool and sheepskin home accessories for synthetic or plant-based alternatives.
- Sustainable seafood: Offer tips on sustainable seafood. Think insightful infographics and labelling guidance to sustainable seafood recipe inspiration.
- Zero waste food: Recipes that make the most of leftovers and freezer hacks to cupboard friendly food and reusable packaging. Keep that keep-cup and fabric bag handy.
- Grow up the wall: As released in our Pinterest 100 trends to try in 2019, Pinners are looking for new creative ways to display their cacti (+235%)*.
Father’s Day
- Start the day with dad: Kick his day off with a brekkie worth getting out of bed for. Think creatively with funny breakfast faces to fully loaded breakfast tacos. Anyone for hot sauce?
- Meals to make with dad: Spend some quality time together. Think slow-cooked sliders and homemade pizza to vegan-friendly mac and cheese and doner kebabs.
July
Let’s go outside
- Outside room: How to create an outside room. From fashionable rattan benches and hanging chairs to waterproof furniture and plant box stands.
- Garden entertaining: From built-in barbecues to makeshift garden shed bars — Pinners are mixing up how they host at home. Not to mention the food combinations — vegan BBQ bowls to cauliflower crust pizzas.
- The good life: Growing your own fruit and veggies to allotment and gardening tips. A great time to eat with the seasons.
Pride Jubilee
This year will be Pride’s 50th year. Here’s how to be louder and prouder…
- Wear it with Pride: We invite Pinners to join the festivities with everything from multi-coloured manicures to fabulously expressive looks that Pinners can wear with pride. Provide a 101 ways to celebrate that love is love — in July and all year round.
- Gender neutral looks: Pinners are looking for ways to express their individuality to the world. Especially when it comes to beauty. Embrace the inclusivity movement with products, tips and tutorials that are non-binary.
Summer lovin’
- Summer nails: This is one of our most popular searches in the Summer. Help Pinners get mani and pedi ready with the latest lacquers.
- Weather all looks: Surprise travel (+192%)* is trending up. From hiking boots to humid hair management, packing for all eventualities is the new closet and cosmetics conundrum.
- Summer + Swimwear edits: From flattering onesies and beach cover-ups to floral prints and floaty kaftans. Curate this seasons hottest looks.
- Picnic like a pro — Eco picnic ideas (no more cling film) to first date finger food.
- Game, set, match: Wimbledon inspired food. Strawberries and cream popsicles to Pimm’s cheesecake — what’s the next game-changing recipe twist?
*Pinterest 100 Trends 2019 — YoY% increases are calculated using normalised searches on each trend from January — September 2017 to January — September 2018
Please submit your boards via the form HERE
Kate Allchin, Pinterest Marketing Manager, currently Pinning to future home board: Sydner Road.
