About
Rational IdeasNews, trends, and perspectives are the fuel that keep us moving forward in this ever-changing industry. But we don’t just consume information, we also use it to fuel our own thought leadership. Here’s a mix of what we’re reading, thinking, and driving in the marketplace.
Note from the editor
News, trends, and perspectives are the fuel that keep us moving forward in this ever-changing industry. But we don’t just consume information, we also use it to fuel our own thought leadership. Here’s a mix of what we’re reading, thinking, and driving in the marketplace.
Editors
Rational
We're creatives and consultants, strategists and storytellers, united by our passion for working at the intersection of logic and magic.