Today i will review the first 30 pages of “Ogilvy on Advertising.” The book begins with explaining how to produce…
If you haven’t noticed nostalgic items are not a thing of the past. They are all over the place, and they have been for years. A wide range of industries and companies make throwback logos and retro gear. Nostalgia reaches customers on an emotional level and allows us to re-live good memories from the past…
Packaging is all around us. It comes on just about everything we eat, wear and use. A brand’s…
Last week I took the bus into Denver. Walking through Union Station I quickly noticed all the funny characters that make up the Dumb Ways to Die campaign posted on the walls. I couldn’t help take pictures and read the stories. When I got home later that evening I decided to look up…