Retail & Fashion Entrepreneurs
Small businesses across retail (ecommerce, brick & mortar, mobile)& fashion
Why You Need a Retail Calendar for Your Fashion Business
Why You Need a Retail Calendar for Your Fashion Business
A regular calendar just doesn’t cut it when it comes to the fashion business. You’ve probably heard of the retail calendar before. If…
7 Characteristics of Fashion Brands That Sell
7 Characteristics of Fashion Brands That Sell
There are several new, bestselling brands that seemed to have come out of nowhere to turn into “overnight successes”. They’ve learned how…
Fashion Startups, Master the Basics of Retail
Fashion Startups, Master the Basics of Retail
Fashion startups! This business is tough but it’s even more difficult if you don’t take the time to master the basics of retail. How well…
5 Ways to Make Your Brand Attractive to Wholesale Buyers
5 Ways to Make Your Brand Attractive to Wholesale Buyers
You are launching your startup fashion brand and you’re pumped up to start pitching. Top of mind is how to best position your brand to…
All About Returns & How to Write a Return Policy
All About Returns & How to Write a Return Policy
It’s easy to want to protect your sales, and never allow a return. In fact, by the time your website is live, you will probably have your…
Innovation in Retail: How a CO-OP Website Can Boost Online Sales
Innovation in Retail: How a CO-OP Website Can Boost Online Sales
I was writing a blog post for StartUp Fashion on “How to Launch an E-commerce Shop Selling Your Own Brand and Others” (will update with…
7 Days to Launching Your First Great Facebook Ad
7 Days to Launching Your First Great Facebook Ad
Facebook is such a powerful advertising tool. It is effective for both brands with robust Facebook pages and those who do not have active…
Foundation: Product & Assortment Planning
Foundation: Product & Assortment Planning
Developing your collection can seem like a 100% creative experience. You get inspiration on colors and have inclinations towards certain…
Foundation: Identify your Customer
Foundation: Identify your Customer
Identifying your customer will help you with your marketing, sales strategies and overall development of the direction of your assortment…
Foundation: The Competitive Matrix
Foundation: The Competitive Matrix
“I Have No Competitors” Why a Competitive Matrix is important.
Choosing the Right Shipping for your Business
Choosing the Right Shipping for your Business
Lillian Anselmi is part of Modalyst an online distribution platform specializing in dropshipping for independent brands. Their technology…
Foundation: Selling Tips + Videos!
Foundation: Selling Tips + Videos!
Sales are the lifeline of your business. No sales, no business. So its very important to develop your sales strategy. Your strategy might…
Foundation: CEO Advice & Management Tips
Foundation: CEO Advice & Management Tips
Hello CEO’s! Some of you might be resistant to accepting that you are the heads of your businesses, but you are.
How to Plan for Your Photoshoot
How to Plan for Your Photoshoot
Your brand hinges on amazing images to communicate the lifestyle, brand and products you are selling. This is one area I never suggest…
5 Ways to Make Your Fashion Business Profitable in Year One
5 Ways to Make Your Fashion Business Profitable in Year One
This post was originally written for Create & Cultivate by me (Syama Meagher, CEO of Scaling Retail). Create & Cultivate Is an Online…
Scaling Up Your Fashion Business $5M > $50M
Scaling Up Your Fashion Business $5M > $50M
Really excited to share with you this article I wrote for Makers Row on how to scale up your fashion business. Enjoy!
Dreaming of Owning a Boutique? Dreams do Come True.
Dreaming of Owning a Boutique? Dreams do Come True.
Starting a boutique with all your favorite brands can seem like a dream to some, but a reality to others. How to get the right vendors…
The Beginner’s Guide to Assortment Planning for Pop-Up Shops
The Beginner’s Guide to Assortment Planning for Pop-Up Shops
I originally wrote this post for The Storefront. If you are not familiar with them, they are the place I suggest all my clients check out…