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Retail Playbooks
Excerpts from NRF’s post-event playbooks, summarizing important ideas and tactics from the industry’s most insightful conferences and workshops. https://nrf.com/playbooks
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10 e-commerce sites engendering trust
10 e-commerce sites engendering trust
These retailers and deal sites use reviews, user-generated content, supply chain transparency and other tactics to make online shoppers…
Artemis Berry
Aug 29, 2016
21 startups that could change the way retailers do business
21 startups that could change the way retailers do business
Retailers are looking outside their own walls for the next big thing.
NRF
Apr 1, 2016
Creating a culture of innovation
Creating a culture of innovation
Many adults don’t think of themselves as creative. To develop a truly innovative culture, this has to change, and it all starts at the…
NRF
Mar 30, 2016
Quick wins: 6 proven digital retail tactics
Quick wins: 6 proven digital retail tactics
Marketing, advertising and merchandising tactics that work.
NRF
Mar 23, 2016
Latest
6 ways to make your retail brand more relevant
6 ways to make your retail brand more relevant
Finding the sweet spot between what a customer wants and what your company offers.
NRF
Mar 18, 2016
Data: The fuel that powers retail innovation
Data: The fuel that powers retail innovation
Connecting the right zeros and ones to create better customer experiences.
NRF
Mar 11, 2016
3 trends forcing seismic shifts in retail
3 trends forcing seismic shifts in retail
How to recognize — and deal with — disruptive waves headed your way.
NRF
Mar 3, 2016
Hot topics in digital retail: Authenticity
Hot topics in digital retail: Authenticity
Get real — your customers know when you’re faking it.
NRF
Feb 24, 2016
Hot topics in digital retail: Agility
Hot topics in digital retail: Agility
Consumers are changing and adapting quickly, and expect retailers to keep pace.
NRF
Feb 17, 2016
Hot topics in digital retail: Alignment
Hot topics in digital retail: Alignment
How digital teams at Zappos, ThredUP and JCPenney are improving customer experiences with better internal collaboration
NRF
Feb 9, 2016
Hot topics in digital retail: Simplicity
Hot topics in digital retail: Simplicity
7 ideas for streamlining the online shopping experience
NRF
Feb 4, 2016
Hot topics in digital retail: Context
Hot topics in digital retail: Context
How environment, mood and device limitations impact customer experience … and what retailers can do about it.
NRF
Jan 29, 2016
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