Announcing Rive

Consolidating Flare and 2Dimensions Into One Brand

Guido Rosso
Dec 5, 2019 · 2 min read

Today we’re excited to unveil Rive, a new brand for our company and our product.

For some time now, we’ve wanted to consolidate our previous company name, 2Dimensions, with our primary product, Flare. We launched Flare just under a year ago and over this year, it’s become abundantly clear that the future of our company is in this product. We want to send a strong message to our users that we’re seriously investing in the product and growing the team.

Consolidating the name of the company and the product is also a clear way to simplify our messaging and demonstrate our focus.

At first, the logical solution seemed to be to change our company name to Flare. We love the simplicity and the play on words (add “Flare” to your app). But we soon realized that it’s a ubiquitous word, used by many other companies, brands, and products.

In short, we needed a brand that represented the qualities we love about our company and its personality but was also something that we can grow, protect, and call our own.

Updated Website

What About Nima?

Updated Social Media Accounts

Rive

News, tips, and insights on our real-time animation tools.

Guido Rosso

Written by

Founder at Rive

Rive

Rive

News, tips, and insights on our real-time animation tools.

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